This report, by the global NGO World Economic Forum and the management consultancy McKinsey & Company, sets out four pathways by which food systems stakeholders can be encouraged to bring about a transformation in food production, supply chains and diets.
The four pathways are:
- Using public investment policies and regulatory frameworks to encourage the production of healthy, sustainable food.
- Companies using new business models that are built around environmental and social outcomes, as well as financial outcomes.
- Investors using stricter standards to ensure that the companies they invest in have high environmental and social standards (see the FCRN project Plating up Progress?, which developed investor briefings on sustainability risks and opportunities for food retailers, caterers and restaurant chains).
- Consumers demanding healthier, socially responsible and more environmentally sustainable food products.
Read the full report, Incentivising food systems transformation, here. See also the Foodsource chapter What can be done to shift eating patterns in healthier, more sustainable directions?