Image: Pxhere, Grass bird field, CC0 Public Domain
This article in AgFunderNews explores how the “pasture-raised” label is used in poultry retail in the US. The label, which has not yet been officially defined by the USDA or the FDA, has attracted controversy from some food industry actors and animal welfare advocates, who say that some producers using the label do not have welfare standards as high as customers expect.
Specifically, customers often believe that “pasture-raised” chickens roam freely on pasture, but in reality, many chickens may choose to not go outside, and the pasture area near the barn may be rapidly turned to dirt.
Read the full story here. See also the Foodsource building block What is animal welfare?
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