The IGD's report - Beyond Packaging: Food Waste in the Home Implications of shopper attitudes to food planning, recycling and waste - will, according to the IGD website, help you to...
- Identify the factors behind waste - tempted by marketing, buying for specific recipes or occasions, not planning weekly menu, shelf life expiring
- Ascertain what shoppers are doing to reduce waste and what they
would like - Identify ways in which food waste can be reduced and how industry
can help facilitate this - Understand consumer attitudes to industry solutions which can help to reduce waste e.g. resealable packaging, time temperature indicators, reduced portion sizes.
The report costs upwards of £500.
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