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Communicating climate change: handbook for IPCC scientists

The Intergovernmental Panel on Climate Change (IPCC) has brought out a handbook to help its scientists communicate climate change issues effectively.

Keywords
Climate policy
Food culture
Public attitudes
Science and background

The six key principles it identifies are:

  1. Communicate confidently
  2. Talk about the real world rather than abstract ideas
  3. Connect with what matters to your audience
  4. Tell a human story
  5. Lead with what you know
  6. Use the most effective visual communication

Download the handbook here.

Visit the original item here

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minute read

Publication
13 Feb 2018
Image
Actors
Intergovernmental organisations
Region
Global
Research trails
Specific behaviour and practice theories
Climate change: Mitigation

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